July 24, 2019
Having owned and operated 7 cafes for almost 25 years we think we know a little about the day to day issues owners face particularly when it comes to keeping costs to a minimum.
As coffee roasters, we can also tell you that the cost to provide wholesale coffee is almost the same for all roasters. The prices that some people are paying for wholesale roasted coffee is off the charts. I’m not talking about the blends specifically created for winning medals at roasting competitions where no expense is spared. I’m talking about large scale production blends we all use daily.
Most specialty coffee suppliers are using coffees of similar quality with minimal difference in the final product. In fact there are various different brands that all come from the same roasting plant. Same roast. Same coffee. Different bag. Different brand. It’s not unlike a lot of other products where we think we’re getting something different but really we’re not.
If there’s any difference in taste it’s largely due to the roasting technique which is dependent on the types of coffees used and the skill of the roaster and barista. In Australia, where most people are drinking coffee with milk, the difference from one brand to the next is minimal. If anything at all. There are exceptions to every rule as we still live in a world where coffee making equipment is often provided by the coffee supplier and some rare and unique coffees are very expensive. But generally speaking, when we’re talking about a house blend created for cafes, the difference is marginal.
This is where a Black Velvet wholesale coffee is perfect.
So often we’re told that cafe owners coffee options are limited because their volumes aren’t large enough or because their image doesn’t quite fit with what the customer describes as the ‘hipster’ coffee companies. Well not anymore.
Money is tight for most cafe owners and with Covid19, times have become increasingly tough. Contactless purchasing and selling are now the order of the day and with this in mind, there are ways to offer the same quality product while keeping the costs down at the roasters end.
It’s just that if we, like all roasters, can minimise our costs then surely those savings can be passed on to the client. What if you could have the highest quality specialty coffee delivered to your cafe without the hipster price?
And what if you could order your wholesale coffee online and know that you could have contactless delivery to your door within just a couple of days?
And all of this with...
We’ll even lock in this price for 2 years!
Don’t pay hipster coffee prices again.
You don’t have to.
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